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By Becky Jungbauer | December 10th 2008 08:45 AM | 8 comments | Print | E-mail | Track Comments
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About Becky Jungbauer

A scientist and journalist by training, I enjoy all things science, especially science-related humor. My column title is a throwback to Jane Austen's famous first line in Pride and Prejudice


... Full Bio

Obviously, scientificblogging.com is all about science writing (it's not just a clever name, as Wayne Campbell would say). Blogging, as Atlantic senior editor Andrew Sullivan said in the November issue, "is, in many ways, writing out loud." But what about that dying breed of the enterprising newspaper science journalist?

The Washington Post's ombudsman, Deborah Howell, tried to wrap her head around the difficult job science writers have in reporting the news to a lay audience this Sunday in her column. Based on comments posted on the Post's site and discussions on the NASW listserv, how to report science (and how to do it well) isn't a new issue, and it isn't going to go away any time soon.

Reporting science, be it hard science, soft science, medical science, etc - this is something near and dear to my heart. I worked for three years with health journalism guru Gary Schwitzer on his Web site healthnewsreview.org, a project to improve the accuracy of news stories about health and help consumers evaluate the evidence for and against new ideas in health care. After reading newspapers and watching network news every day for any extended period of time, you become intimately familiar with the state of health reporting.

In an article in PLoS published in May, Gary described the site's efforts to date and some key findings. In particular:



In our evaluation of 500 US health news stories over 22 months, between 62 percent – 77 percent of stories failed to adequately address costs, harms, benefits, the quality of the evidence, and the existence of other options when covering health care products and procedures. This high rate of inadequate reporting raises important questions about the quality of the information US consumers receive from the news media on these health news topics.

What does this have to do with science reporting? Howell's column on Sunday made many of the same points. Evidence, context, funding - it is as important for reporters to convey this to the public as the data. She even called out a few Post reporters as examples of the good and the bad. If you have a chance, check out her column.

I am excited for the poll function to go live on tihs site because I'd love to see what others think about this issue. What do you, as a science writer, blog visitor, science enthusiast, or whatever your tie to the science journalism world may be, think about the state of science journalism? Is it on the right track? Are criticisms deserved?

Also, one question that seems to a lightening rod for controvery in every discussion I've ever heard on the topic: should science writers have a science education/background? For example - TV meteorologists have to have a scientific degree, and they are talking about something out of our control (the weather). Should journalists, describing scientific findings that may or may not allow us to take more control of our lives in a direct and personal way, have the same educational requirement?

Comments

adaptivecomplexity's picture
should science writers have a science education/background?

If you know in college that you want to be a science journalist, you probably should try to get a Bachelor's degree in whatever science field interests you. But I think highly motivated journalists without a science background can learn - as long as they don't deceive themselves into thinking they can just slide into the field without any effort to get some grasp of the technical material.

All of the best science journalists have some facility at explaining the ideas they are reporting at, at least at a very general level. To succeed, a science journalist has to be able to do more than just parrot what the sources say, which is difficult to do without some ability to grasp the big ideas in the technical material.

spinner's picture
I agree that science journalists should have some knowledge of the subject they are trying to explain to the world. Your post is exactly the struggle that I often have. I am an aspiring journalist who has hopes in working in the mass media field in science journalism, and I have a B.S. in Biology accompanied by minors in English and Communications. I feel that journalism with a specific focus like health and science, economics and other fields do need a certain level of background in that area. You wouldn't have a teacher with no physics experience expect to teach a room full of kids about Newton's laws. The same applies to a field where you are essentially educating the public. There is another side however, in that a journalist's job is not simply to spout facts to people, they must make their material appealing and accessible to the public as well. Many with a pure science background would rather sit behind a lab bench than take the time and effort to explain the basics to people who think Watson and Crick is a new band. It is a delicate balance, with knowledge and communication skills being at odds with one another and at the same time essential to the  cause of accurate and compelling reporting.

Stellare's picture
As scientists we often feel we have to 'sell out' in order to get the message through in media. All simplification results in potential misunderstandings and so a popular article may very well appear to misrepresent the scientific work completely. Scientists hate that. The audience, the public, are often mislead when the short popular versions of scientific results lack the necessary level of details.

I do not think blogging change the challenges we face when trying to communicate complicated topics, that requires long training to fully understand, to laymen.

As for education of science writers I am a firm believer that anybody can learn throughout their lives. That has nothing to do with their formal training. It is your interest and efforts to learn that matters. Science writers need to know something about their topics in order be creative and represent the scientific facts correctly (as they can be when simplified). But so should any writer on any topic, right?

Hank's picture
Actually, I don't think we simplify much here - part of the problem in past science journalism was underestimating the audience and thinking it had to be written for the lowest common denominator.   Here, we have all kinds of things that are written far over the heads of anyone but PhDs in specific fields but the audience responds well to it.   It's a challenge to learn.

If you read the comments by many here who have no science degrees, we definitely live up to our "Internet's smartest readers" billing.   We aren't concerned about the 'long tail' of the audience and having everyone read us, we are happy to settle for 1 million of the smartest.  

So just keep on writing whatever you want.    People who don't understand right away will get smarter as we go along too.

Stellare's picture
One could say that this science site lays between scientific journals (some of the articles, not all) and popular (meaning simplified, not read by lots and lots) media.

My previous comment was a general comment on the topic popularization of science - science for the layman.

I've been surprised many times of what topics and what level of details layman can consume or are willing to try to understand. It seems to be rather random what topic that is. In geodesy, a field of science hardly anyone knows or have even heard of, tilting and wobbling of the Earth's rotation axis turned out to be very popular. A lot more popular than sea level change or other areas that is easier to grasp for laymen. So, I guess, you never know when people collectively decide to make an effort to understand. :-)

Is current scientific journalism doing us a disservice? Would it be better to have it not mentioned at all? Of course not, but what does it do to the public perception of science when their main science news sources are diluted to an 8th grade reading level?

Science is a complex issue, and portraying it with a series of overly-simplistic, possibly misleading renditions of complex issues creates a false perception. Not only about the subjects at hand, but about science itself. The misconception exists that science is constantly being proven "wrong" and that scientists are never sure of anything. (citation needed, but surely we could find some polling data on that?) It becomes difficult for a diligent science writer to convey what we are certain about when the actual low-level factors that hold the data are considered too far above the reader's head. Particularly far-fetched or "fluffy" findings may be published with higher frequency due to the popularity of such articles.

The distorted view of what science is and what it can accomplish is amplified by poor journalistic standards. This slows the growth of a mainstream science culture, because these misperceptions must first be overcome before a person can be convinced to take an interest. Slowing that growth slows potential funding increases, and therefore slows the progress of science altogether.

This, like most things, should probably be approached with science. A set of standards, established by experts in the field, and made known through marketing expertise. Just a few mainstream news sites picking it up could cause a cascade and set a change in motion.

They could even get a little shiny gold animated gif badge that plays MIDI music to put on their websites so that everybody knows that they're "Science Approved". Or something.

Becky Jungbauer's picture
Hi Matt - thanks for your comment. I think a shiny gold animated gif badge would be an oustanding incentive to get certified as an official science writer - I know I want one!! Your argument is right on target - a set of standards established by experts should be met in order to qualify as a science writer for the lay press. Unfortunately, the slow swan song of the newspaper industry does little to encourage raising the bar for the skeletal remains of newsroom staff, and even more unfortunate is the apparent lack of interest in science among those making editorial decisions. If they don't know how important science is to our every day lives, and how important reporting it correctly is, then they won't take the necessary steps to correct the problem.

Another issue, and one much more difficult to tackle, is the attitude of some - not all - current scientific and health reporters. (There are some excellent science reporters out there; see this post for examples.) Coming from the school of learning on the job, they see no reason to have any sort of formal training in a subject. A fellow reporter once told me that it doesn't matter what the subject is, as a journalist he is trained to ask the right questions and that's enough to tell a good story and get it right. I disagree 100 percent with that statement. I would never try to report on a soccer game because I don't know the first thing about soccer. How can I write an article about a team if I don't know any of the players, the rules of the game, what the outcome means, and the politics of the players, teams, fans, etc? I might accurately report the score of the game but that does nothing to further the reader's understanding of the event, nor its implications. And while some topics are more straightforward - for example, the result of the game was 2-1 in favor of the home team - others are not; for example, the results of a study found potential hotspots influencing colon cancer progression. In the first example, the score is absolute. In the second, there are all sorts of caveats - the maybe, possibly, potentially - of a single study. If a reporter doesn't really understand the constant shifting and refining of ideas in science, the uncertainty won't be conveyed in its proper context. 

Hank's picture
This, like most things, should probably be approached with science. A set of standards, established by experts in the field, and made known through marketing expertise. Just a few mainstream news sites picking it up could cause a cascade and set a change in motion.

You came to the right place.

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